Getting Started
Getting Started with GEO
What is GEO (Generative Engine Optimization)?
Learn the fundamentals of optimizing for AI search platforms and why it matters for your brand.
Read GuideGEO vs SEO: Understanding the Difference
Discover how GEO differs from traditional SEO and why you need both strategies in 2026.
Read GuideMajor AI Search Platforms Overview
Complete guide to ChatGPT, Perplexity, Google AI Overviews, Gemini, and other AI search engines.
Read GuideGEO & AI Search Glossary
Essential terminology and definitions for understanding AI search optimization.
Read GuideStrategies
Optimization Strategies
Content Optimization for AI Citations
Learn how to structure your content so AI models can easily parse, understand, and cite it in their responses. Includes best practices for creating answer-focused content that builds authority.
Learn MoreMonitoring AI Search Performance
Track your brand visibility across multiple AI platforms, measure citation rates, and benchmark against competitors to identify opportunities for improvement.
Start MonitoringBuilding Topic Authority
Establish your brand as a trusted source that AI models prefer to cite by creating comprehensive content clusters and demonstrating expertise in your domain.
Learn MoreInsights
Industry Insights
Predicted decline in traditional search traffic by 2028 according to Gartner
Of users trust AI-generated recommendations when researching products and services
Brands with high AI visibility see 3x more brand awareness than those not optimizing for GEO